October’s Subaru Loves Pets Campaign & Adoption Event at Northtown Will Benefit Animals at the SPCA Serving Erie County
October 2, 2026
By: Chief Communications Officer Gina Lattuca
Northtown Subaru in Amherst, longtime lover of animals and partner of the SPCA Serving Erie County, is celebrating its love for animals this October!
Northtown Subaru will donate $4000 to the SPCA as part of the Subaru Loves Pets campaign! The donation is being made in honor of the work the SPCA does to help make families complete through adoption, and the pet retention efforts made by the SPCA to keep pets with the families who love them.
Then buckle up, because Subaru’s love for pets continues at a special adoption event Saturday, Oct. 17! From 11 a.m. 
to 3 p.m., the SPCA and Northtown Subaru are teaming up in Northtown’s showroom at 3930 Sheridan Drive in Amherst! Get ready to browse the most adorable showroom in town and find your match — whether you’re looking for a playful pup to ride shotgun or a cuddly cat co-pilot.
In all, both Northtown’s Subaru Loves Pets and Share The Love promotions have been responsible for not only finding loving homes for many SPCA temporary, four-footed residents, but they have raised more than $191,000 for SPCA animals since 2021.
Additionally, through a regular spotlight on adoptable animals in their monthly emails, Northtown Subaru truly goes the extra mile to support the SPCA Serving Erie County.
In fact, according to Subaru, in 2025, a national record 839 hometown charities were supported, with over $18.6 million going to local organizations throughout the country.
“Northtown Automotive is proud of our longstanding partnership with the SPCA and our commitment to supporting those organizations that support Western New Yorkers. The SPCA Serving Erie County helps thousands of animals in need every year,” said Harold Erbacher, Chief Operating Officer and Co-Owner of Northtown Automotive Companies. “We pride ourselves on assisting others by creating a sense of family, generosity and sharing— both at the dealerships where we work and in the community we serve.”
“Northtown Subaru’s incredible support allows us to provide life-saving care to animals in need,” said SPCA Associate Director of Corporate and Individual Giving Phillip Weiss. “Their generosity directly translates to more animals finding loving homes and receiving the second chance they deserve. We are incredibly grateful for their partnership!”
See adoptable animals at the SPCA >>
Brandon Beane will feature the 
* ENSURE ALL ANIMALS ARE WEARING CURRENT IDENTIFICATION! Even if the animal has microchip identification, place a collar with an ID tag on your pet. If a neighbor or passer-by finds your animal, an ID collar that includes your phone number can lead to a faster reunion. Remember, don’t limit a search for a lost pet to your geographical location! A frightened animal that bolts can travel long distances, and well-meaning community members trying to help may also transport the animal to an animal control facility or veterinary clinic in a different neighborhood. Find 
On warm days, a vehicle acts like an oven. It holds the heat inside, and that heat becomes very intense even on days that don’t seem too warm. On an 85-degree day, 
leave them outside extended periods of time. Ensure appropriate shade and water are always available. Keep close supervision of your pet when outdoors on hot, humid, sunny summer days, and around inground pools. If you see an animal left on a porch or in a yard with no access to shelter or water, or with inadequate shelter or water, the SPCA may be able to intervene in accordance with New York State’s Animal Shelter Law.
Contact the SPCA immediately if the location is within Erie County Monday – Saturday, 8 a.m. – 4:30 p.m., at (716) 875-7360, ext. 214.
products purchased from deep discount stores were applied. The SPCA has already received several phone calls this season from people who misapplied flea products to their pets. DO NOT APPLY PRODUCTS MEANT FOR DOGS ON CATS, AND DO NOT APPLY CAT FLEA PRODUCTS TO DOGS, AND FOLLOW DIRECTIONS CONCERNING THE VOLUME AND MANNER OF APPLICATION! Read the directions carefully PRIOR to application, not during application. The application of improper flea products, low-quality flea products, or products applied incorrectly, can cause internal damage or death to your pet. Always consult a veterinarian before purchasing and applying flea products.
BUNNIES NEED TO KEEP COOL TOO! Pet rabbits who live indoors with no air conditioning can benefit from an easy cooling technique. Rabbit owners can freeze a filled water bottle. Once the water bottle is frozen, it can be wrapped in a cloth and placed on the rabbit’s cage floor. If the rabbit becomes too warm, she’ll instinctively know to lie next to the bottle. Fans can also be pointed in the general direction of a rabbit cage, and rabbits will raise their ears (their natural cooling system) to catch the breeze and cool off. On hot days, pet owners with rabbits living in outdoor pens will want to ensure their pets are cool enough in outdoor locations; if not, rabbits and pens should come indoors.
“Losing a pet can be deeply painful,” said Lentz. “For many people, pets are family members… companions… sources of comfort and support. When they’re gone, the loss can feel overwhelming… and it’s not always something others fully understand or know how to support. This is designed to be a welcoming group, providing a judgment-free environment for anyone coping with the loss of a pet for any reason.”
compassion. “Whether the loss is recent, or happened years ago, whether the loss was sudden or expected, all experiences of grief are valid here. Participants will be invited to share their stories, talk about their pets, and express emotions openly.”
